Year
2025
Client
NYC Peace Corps Assn.
Category
The visual brand guidelines included:
A refined color palette to align with their brand identity
Defined primary and secondary typefaces for a consistent look
Logo usage rules, including sizing, buffer space, and incorrect usage examples
Additional graphic design elements for print and digital materials
A custom icon package to enhance their social media and branding assets
This comprehensive guide established a clear framework for maintaining brand consistency across all communication channels. I delivered high-resolution assets for both digital and print use, helping streamline their branding efforts. The project is estimated to save them $4,212, enabling further internal development.
